James Sampey
A portfolio and resume website highlighting my sales and marketing experience, current and past professional work, and a personal collection of photography and video projects spanning the past 10 years.
Connect with me
Welcome to My Site! This is where I showcase my professional experience, education, skills, and expertise. Feel free to explore and get in touch with me for exciting opportunities.
PROFESSIONAL EXPERIENCE
Sales and Marketing Specialist
Jupiter Marine International
Palmetto, Florida
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Led day-to-day social media, digital content, and brand storytelling for Jupiter Marine across Instagram, Facebook, YouTube, email, and web, generating more than 4.7 million social views and 100,000+ content interactions through September 2026.
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Planned, shot, edited, and published original photo, video, drone, and short-form content covering new models, custom builds, factory production, sea trials, performance testing, owner stories, dealer events, tournaments, and major boat shows.
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Served as an on-camera brand representative for boat walkthroughs, sea trials, product demonstrations, custom option highlights, event coverage, and social-first video content.
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Managed integrated marketing support for new product launches, national boat shows, tournaments, dealer events, and promotional campaigns, including messaging, creative assets, signage, digital promotion, email, social coverage, photography, video, and post-event content.
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Worked directly with Jupiter’s dealer network, marine brands, vendors, publications, photographers, and event partners to execute co-branded campaigns, sponsorship activations, product collaborations, giveaways, apparel launches, and regional marketing programs.
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Managed and expanded Jupiter’s WordPress and Divi website, including model pages, landing pages, news and event content, performance data, lead-generation forms, SEO updates, responsive layouts, and custom HTML/CSS elements.
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Built and maintained digital lead-generation systems using Gravity Forms, automated PDFs, conditional logic, notifications, Meta Pixel conversion tracking, and campaign-specific landing pages, helping connect marketing activity directly to sales inquiries.
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Produced marketing materials across digital and print, including email campaigns, newsletters, press releases, national magazine advertising, dealer assets, brochures, product specifications, performance charts, and event collateral.
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Worked across Adobe Creative Cloud, WordPress, Divi, Meta Business Suite, Google Analytics, HubSpot, Salesforce, Hootsuite, YouTube, drones, professional cameras, email platforms, and marketing analytics tools.
PROFESSIONAL EXPERIENCE
Senior Account Executive
MicDrop Agency llc
St. Petersburg, Florida
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Developed and executed multi-channel marketing campaigns (social media, events, and content marketing), increasing brand awareness by 25% and generating a 15% increase in instore sales for large CPG companies coming from an activation event or social media post.
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Spearheaded sponsorship activation programs for entertainment, sports, and CPG industries, securing partnerships with national companies such as Pepsi, Starry, Mountain Dew, Walmart, Racetrac and national sports teams, such as the Miami Heat, Orlando Magic, and Nashville Predators closing deals valued at $400K–$600K AAV.
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Conducted data compiling to identify emerging trends and customer demographics, informing clients that the MicDrop Agency solution expanded client pipeline by 20%.
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Built and maintained strong relationships with key clients through regular communication and tailored support, achieving a 90% client retention rate.
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Analyzed sales and marketing performance metrics using Salesforce and HubSpot, providing data-driven insights to optimize campaign ROI and exceed revenue targets by 10%.
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Created engaging content (sales decks, brochures, social media graphics)
Operations Associate
MicDrop Agency llc
St. Petersburg, Florida
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Collaborated on brand identity development during startup phase, designing logos, website content, and promotional materials using Adobe Illustrator, Photoshop, and WordPress.
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Managed website updates and content creation, ensuring accurate client list and refreshing site design to maintain customer engagement.
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Strategized and produced marketing materials that supported sales team outreach and improved lead conversion rates by 12%.
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Assisted in planning and executing client-facing events, including product launches and promotional campaigns, enhancing brand and customer engagement.
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Utilized market analysis to allocate marketing resources effectively, achieving a 15% increase in campaign efficiency.
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Supported team in streamlining CRM processes, improving sales team workflows and client support.
Sales and Marketing Associate
Tommy's Florida
Clearwater, Florida
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Sales associate in new location selling high end water sports and boating equipment.
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Participated in marketing events at store and off premis talking to potential and current customers about Malibu and Axis Wakeboard boats and different watersports equipment that accompanies both brands.
May 2015 - November 2015
Paddle Board Manufacturer
LIVE Watersports
Clearwater, Florida
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Laid and cut fiberglass for paddle boards.
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Performed vacuum resin infusion on previously laid and cut fiberglass.
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Was tasked with keeping record of incoming and outgoing inventory on orders that shipped locally, nationally, and internationally.
October 2013 - April 2014
EDUCATION
Bachelor of Science - Commercial Entrepreneurship
Florida State University
Tallahassee, Florida
2017 - 2021